Protect your Google Ads budget from clickfraud.

Ads Defender enables advertisers on Google Ads to protect their campaigns by blocking clicks from bots, competitors or fake placements which often make up 20% of their budget.

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+2.75 B

Clicks analyzed

+65.5 M

Conversions meassured

20,6%

Average unqualified clicks

Avoid spending your ads budget on:

Clicks from Bots

Bots still make up a huge part of the billion dollar clickfraud industry. With Ads Defender you will block even the most sophisticated botnets from clicking your ads.

Fraudulent Placements

It is still common for website operators using scripts to boost their profit by clicking on the ads you run there. Ads Defender blocks fraudulent placements automatically.

Clicks from Competitors

Often competitors check the ads of their industry and cause massive amounts of unwanted traffic. Ads Defender identifies them and hides your ads.

Automated Traffic

Automated Traffic from clickfarms, certain browser extensions, data centers crawlers and more are automatically blocked from your campaigns with Ads Defender.

Your new defense against clickfraud, fake placements and unqualified traffic

Ads Defender is built by marketers for marketers and enables you to efficiently protect your budget from unqualified traffic.
Only with Ads Defender:
Realtime Detection
Realtime Protection
GDPR Compliance
IP & Placement blocking
Free Monitoring mode
Domain & Link Health
Dynamic Whitelisting
Unqualified Interaction
Click ID
Location
Device & OS
Rule Violation
Auto-Blocking
Only for visualisation purposes.

3 steps to protect your campaigns

Advertisers who use Ads Defender only pay for clicks, they really want to pay for. By blocking unqualified traffic from sources which don't provide any value, our clients are able to safely scale their campaigns, reach their goals and surpass their competition.

1. Integrate the Ads Defender code snippet

After signing up for Ads Defender, simply connect your ads account to Ads Defender and integrate the Ads Defender Tracking through a simple snippet of code.

2. Let Ads Defender identify & block fraud

All clicks will be analysed through technological and behavioral algorithms. Hereby Ads Defender can precisely detect & block suspicious or fraudulent users and placements

3. Get a leap over your competition

Unlike your competition, you will now run your ads without paying for unqualified clicks anymore. By automatically buying cleaner traffic your ROAS and CR will improve.

Compatible with your existing campaigns, tools and tech stack.

Ads Defender is built by marketers for marketers and covers a wide variety of campaigns, networks, tools and ecosystems.

Why advertisers prefer Ads Defender

Ads Defender

other Fraud-Tools
Detect Clicks from Bots
Yes
Yes
Detect Human Fraud
Yes (Behaviour Analysis)
Mostly not
Auto-IP Blocking
Yes
Yes
Auto-Placements Blocking
Yes
Mostly not
Account Integration
OAuth & API Access
Manual (slow)
Transparency Level
Down to the interaction
Accumulated Data
Whitelisting Option
Dynamic Event Snippet
Whitelisting by rules only
GDPR Compliant
Yes
Mostly Yes
Domain & Link Health
Yes
No

"Since we know about our clickfraud volume, we are happy to use Ads Defender to save our budget."

Christian Radermacher
Managing Director

"At SantéVet, we extensively tested the Ads Defender tool on Google's search and display network. By avoiding fraudulent clicks, we achieved a conversion uplift of 12% using A/B testing. We feel well protected and use the freed-up budget for further acquisition channels."

Franziska Trenz
Country Manager Germany
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How Ads Defender detects unqualified clicks

Build better with guides & education.

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1. Detect paid traffic from Google Ads.

Ads Defender detects which users are coming through paid ads and

Testimonials

What our great customers are saying

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Sophie Moore
Head of Marketing at Google

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Daniel Cannon
Head of Marketing at Google

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John Carter
Head of Marketing at Google
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